March 25, 2010

connections planning in action

Connections planning´s rep has been put on the spot, first it was a boom and now some question its existence and survival. I am for taking things with a pinch of salt but I also believe in balance, so I wanted to share these examples that have caught my eye during my new commuting routine in Madrid.

In my opinion both are a great case in point of connections planning, seamlessly fitting products and services in people´s lifestyle, parting from the following data: Madrid is the city with most public transportation commmuters in the country (50% vs a 21% nation average).

March 17, 2010

"I'm @ Contemplation"


This recent El PaĆ­s article talks about a new trend, an obsesssion with the question WHERE (no longer the "HOW of the first half of the 20th century, or the WHAT of the golden age of pop, nor the WHEN of the revival age") and it got me thinking about the importance of geo-localization, its implications and consequences.

Beyond cell phones. Most people still think of "cell phones" when they hear the word mobile. We could break free from this, go past the container and start thinking about the "cloud", seamless easy independence and the greater consequences for our everyday lives. In this aspect I really like the work that Jan Chipchase is doing for Nokia in understanding the intersection of culture and technology.