It's that time! It's Planners Survey time!

Heather LeFevre's 6th annual Planner Survey is out.

This survey is sent out to planners throughout the world (last year we had 1,217 responses) and we are hopping to reach 2,000 this year!  

This survey has grown over the years and become very important in the community, as it helps paint a picture of the planning panorama.  

Ever wondered... 
- Am I getting paid fairly? 
- Who are the important movers and shakers of the industry? 
- What are the trends moving the profession? 
- How often are others folks changing jobs and why? 
- How can I break into Planning?  

The survey will help you understand these issues and much much more... So spread the word planners: email, post, blog and tweet away.  

You can take the survey here: http://bit.ly/chSKNE  
And sign up to receive the results here: http://bit.ly/drxz0O  
Last years results: http://bit.ly/mntdG


Also thanks to Heather for letting me be part of the Survey Team and play, it's real exciting!

on creative work

I want to point out my favorite Super Bowl commercial this year: Tide-to-go's "Talking Stain".
Remarkable execution to a great insight, our mental exaggerations and freak outs to a simply stain.



On the same note I also want to point out the remarkable job Tide is doing developing a line of products to "not wash" your clothes (the instant stain remover and Febreze being the stars). This is a great strategic take on college kids, busy yuppies, new parents and such.

on documentaries

insights captured using video as a vehicle to story-telling and using big wave riding as vehicle to capture the spirit of surf

moving