Showing posts with label sustainability. Show all posts
Showing posts with label sustainability. Show all posts

September 21, 2009

Knowledge comes from everywhere

What could city planners and leaders learn from a bunch of hippies.

September 15, 2009

Recycling Architecture

Financial and safety concerns aside this is an applaudable example of local architects Ronald Rael and Virginia San Fratello putting the 3 R's into practice. They propose to repurpose the Bay Bridge's old infrastructure into sustainable low-cost urban housing. The Bay Line to be added to the eclectic list of SF neighborhoods.



Why I like their proposal
Overpopulation and the food crisis are two of the biggest challenges ahead. In both of those challenges LAND will play a preeminent role. The recycling of architecture provides with possibility—think of the tons cement awaiting demolition in the US today—and at the same time puts a break on the continuous invasion of the land and endangerment of animal and plant life. While we cannot undone the damage caused by decades of industrialization we can aim to maintain the balance of our ecosystems. We are recycling just about everything else these days and if we can figure out how to safely recycle infrastructure and reuse land we could be taking great steps to solve some of the challenges laying ahead of us.

A little bit Sci-Fi. A lot of cool. Personally I would still rather live on the firm land...


Read the BAY LINE project proposal here.

September 3, 2009

it's a billboard, it's an ad.... what is it?


Advertising is redefining itself. Advertising is not advertising anymore.

This Target Billboard in New York's Times Square is a piece of art produced by NY collage artists: Michael Anderson, Josh Goldstein, Laurie Rosenwald and Charles Wilkin. Free for collective enjoyment. But this piece of art will later be recycled to become Anna Sui bags, sold in Target stores.

This is a magnificent example of the mentality of our times—sustainability, responsibility, efficiency, collectiveness—and of what advertising can become. Bravo Target.

(I am very curious of the role, if any, of the ad agency in this process... anyone?)

August 1, 2008

solar recording... what can you do?



another reason to love Jack Johnson

April 15, 2008

back to roots


The more I thought about it the less sense it made that we use toxic and harmful chemicals to "clean" our homes. These cleaning products are toxic enough for us to use rubber gloves and avoid contact. However we are unconsciously "rubbing" it everywhere in our house.

The "green" trend is catching on hard and now that Clorox has joined, it seems to be here to stay. Greenworks is a line of cleaning products made with natural (biodegradable, non-harmful, not tested on animals) ingredients... finally! The people has spoken and Clorox has listened.