Showing posts with label video. Show all posts
Showing posts with label video. Show all posts

October 30, 2009

who needs an ad agency?

... when passion comes from within. And in this particular case from a group of extremely talented, creative and well organized individuals. Great examples of user generated video "ads", below are the winner and two runner ups from the "HANDMADE MOMENTS ARE EVERYWHERE" Etsy contest. I really can't give this organization and community enough praise!





August 10, 2009

getting in (the ad world)



In such an unstable and competitive industry... How could employers reward (not abuse) creativity?

March 11, 2008

"check out this news alert"

A few weeks ago I received this news alert in my e-mail.
The video that appeared to be a newscast from a Miami News Station claimed that a serial killer had strike again and had left a message written in BLOOD for it's next victim, me! This prank, from the TV series "Dexter", also allowed a personalized message that would appear written in sharpie in a piece of "evidence". Of course, this freaked me out... And of course I had to send it to a couple friends. Isn't new media unexpected and hilarious??

February 11, 2008

on education

Last Friday we had the first Imagine Learning meeting of the year. During the meeting we reviewed the progress up to date, discussed the operability of gaiaspace as the main platform for Imagine Learning and set objectives and goals for the project. The following TED video captures the spirit of the Imagine Learning project, our reason for being.

POV on Sir Ken Robinson's Talk: Do Schools kills Creativity

In his talk, Sir, discusses the appropriateness and survival of current education systems. He argues that current systems are killing creativity in favor of literacy.

Ken Robinson cites Picasso: “All children are born artists. The problem is to remain artist as we grow up. ”

It is in children’s nature to be creative, imaginative, to come up with the most innovative and crazy ideas, and this is because they are not afraid of speaking up their minds, of dreaming, and more importantly, of being wrong.
And if we are not prepared to be wrong we will never come up with nothing original.

Ken Robinson argues that our system fails because it stigmatize mistakes. Repressing originality the system grows children out of creativity.

Another interesting thought brought up is the overrating of the brain. He states “people live in their heads, dis-embodied, using their bodies as means of transportations from meeting to meeting”. Are we forgetting that all the information that our brain processes comes through our other five senses? Sight, smell, sensory… Shouldn’t we be coming up with new ways to stimulate these?

Our current education systems were born meeting the needs of Industrialization, as a means to fit that particular chain system, just like today’s high school is a means of getting into University: we go to high school so we can go to university so we can get our Masters and then our PHDs. It’s a vicious circle. Because everyone is fitting in the same system and our system mass produces graduates, today degrees aren’t worth “anything” (frightening thought given that I am in school…)

The destructive nature of humans, is leaving it’s mark not only on the surface of the earth but in the human spirit. We must find a way to overcome this, we must treasure the gift of the human imagination before it’s too late.


November 2, 2007

on research

There is not such thing as "the perfect spaghetti sauce". There are, however, perfect spaghetti SAUCES. Beacuse every person is unique and everyone likes his or her spaghetti sauce in a certain way. That is essentially the charm of life and the pursuit of happiness, the search for a spaghetti sauce that is perfect for each of us.



Malcom Gladwell at Ted.

This guy is amazing! Great communicator, great insights on marketing and on life. Love it!!!!! Note to self: MUST MUST read his books.

October 28, 2007

on documentaries



insights captured using video as a vehicle to story-telling and using big wave riding as vehicle to capture the spirit of surf

moving

October 23, 2007

on briefing

My Briefing for the Cartoon Art Museum today had two parts.

In the first part we watched 2 videos:
- Video 1: "When I say museum , you think..."
We see still images of old museums, the "David", dinosaur bones, ancient egypt, marble, modern art paintings, do not touch signs.... (Audio: monotone footsteps with echo)

- Video 2: "Now check out this museum"
Old Russian cartoon featuring a bad bad wolf who is chasing a rabbit in a museum (the Russian version of Tom and Jerry)... just imagine the big mess! (Audio: quirky funny music)

These videos capture the feelings that people have about "Museums" and "Cartoons" and stress their different nature.

In the second part of the Briefing we go through the Brief itself.
The Brief comes in the format of a graphic novel (see cover below*). The comic book now is a platform for the cartoon, as an universal language and infinite fun.