connections planning in action

Connections planning´s rep has been put on the spot, first it was a boom and now some question its existence and survival. I am for taking things with a pinch of salt but I also believe in balance, so I wanted to share these examples that have caught my eye during my new commuting routine in Madrid.

In my opinion both are a great case in point of connections planning, seamlessly fitting products and services in people´s lifestyle, parting from the following data: Madrid is the city with most public transportation commmuters in the country (50% vs a 21% nation average).

3 countries in 2 months, an update

I have travelled accross the world in the past months, from San Francisco to Taipei, to Madrid, in the search of the very elussive dreamed-planning position. I have finally settled down in Madrid, Spain. I will be staying here for a little while as I have been invited to join Sra Rushmore in the role of Strategic Planner. Quite exciting. So far so good, so much culture hopping has not yet translated into culture shocking.

As I get settled and slowly crawl my way back into this blog, don´t be surprised at mentions of weird brands or if I start mumbling strange words in another language. It´s all part of the fun.